Ad Spend
Statistics & Benchmarks

Verified ad spend data across 4 regions. Sourced from primary research and validated with evidence grading.

104 data points · 4 regions · Updated 2026-10-02

Compare by Region

US Region

8 stats
$16,100
Currency Usd Q2 2026
50.900000%
Percentage 2023
US advertisers ranked 101-250 media_entertainment
$21,057,000,000
Currency Usd 2012
Verizon Telecommunications
$1,409,000,000
Currency Usd 2012
Chrysler Automotive
$1,065,000,000
Currency Usd 2012
$32,151,000,000
Currency Usd 2012
$1,800,000,000
Currency Usd 2011
Pinterest Retail
5.000000%
Percentage Q4 2023

Global Region

50 stats
-10.500000%
Percentage 2024
$42
Currency Usd 2025
Supermetrics Media
15.000000%
Percentage 2026
$8,400,000,000
Currency Usd 2025
Denny's marketing
$3,264,623
Currency Usd 2025-05
$50,500,000,000
Currency Usd 2026
$43,900,000,000
Currency Usd 2025
$6,820
Currency Usd 2025
US creator economy marketing
$43,900,000,000
Currency Usd 2027
$10
Currency Usd 2026
15.000000%
Percentage 2025
25.000000%
Percentage 2023-2026
Indian brands marketing
33.000000%
Percentage 2025
Mobile PPC spend marketing
66.000000%
Percentage 2026
Amazon and Walmart marketing
80.000000%
Percentage 2026
8.000000%
Percentage 2025
19.000000%
Percentage 2025
16.000000%
Percentage 2025
25.000000%
Percentage 2025
74.000000%
Percentage 2021
$922,894
Currency Usd 2023
$2,000,000,000
Currency Usd 2023
$50
Currency Usd 2024-07
29.000000%
Percentage 2023
TikTok marketing
3.100000%
Percentage 2023
Hulu marketing
13.000000%
Percentage 2024
Time marketing
20.000000%
Percentage 2023
UK advertisers marketing
15.000000%
Percentage 2020
Cinema marketing
4.000000%
Percentage 2018
$4,600,000,000
Currency Usd 2021
$7,300,000,000
Currency Usd 2021
retail media marketing
11.000000%
Percentage Q4 2022
7.000000%
Percentage 2021
30.000000%
Percentage 2022
20.000000%
Percentage 2022
Digital media marketing
37.000000%
Percentage 2018
33.300000%
Percentage 2020-04
50.800000%
Percentage 2020-04
33.000000%
Percentage 2020-04
TV advertising marketing
-51.000000%
Percentage 2020
UK marketers marketing
70.000000%
Percentage 2018
Print media marketing
7.000000%
Percentage 2018
-7.500000%
Percentage Q1 2025
Samsung Retail
$11,200,000,000
Currency Usd 2017
$59,523,600,000
Currency Usd 2011-09
$1,809,300,000
Currency Usd 2011-09
$7,284,500,000
Currency Usd 2011-09
$2,703,900,000
Currency Usd 2011-09
$11,826,300,000
Currency Usd 2011-09
$16,345,800,000
Currency Usd 2010

Brazil Region

1 stat
3.000000%
Percentage 2025

JP Region

1 stat
5.000000%
Percentage 2021

Compare Ad Spend Across Regions

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