Campaign Response Rate
Statistics & Benchmarks

Verified campaign response rate data across 2 regions. Sourced from primary research and validated with evidence grading.

46 data points · 2 regions · Updated 2026-10-02

Compare by Region

Global Region

45 stats
Black Hills FCU multi-loan direct mail and email campaign marketing
4.000000%
Percentage 2022
generic digital outreach marketing
5.000000%
Percentage 2026
ABM integrated direct mail campaigns marketing
40.000000%
Percentage 2026
database reactivation campaigns marketing
15.000000%
Percentage 2026
MX campaign capabilities marketing
11.000000%
Percentage 2026
Ikon Smart Marketing dealerships marketing
32.700000%
Percentage 2026
Jeep Cherokee PR mailing campaign marketing
76.000000%
Percentage 2025
Core target group (advertising creatives and production houses) responding to Supersonic's promotion mail-out and website marketing
97.000000%
Percentage 2026
CFE Federal Credit Union pre-holiday cash-back activation campaign marketing
34.000000%
Percentage 2026
Cadence Bank marketing
11.000000%
Percentage 2021
SMS marketing campaigns marketing
45.000000%
Percentage 2024
Credit union ITA (insert-to-account) campaigns marketing
0.820000%
Percentage 2024
Credit union loan propensity model campaigns marketing
2.720000%
Percentage 2024
WhatsApp marketing campaigns marketing
40.000000%
Percentage 2024
Norris Media direct mail campaign marketing
30.000000%
Percentage 2022
Email marketing marketing
0.100000%
Percentage 2007
Paid search advertising marketing
0.200000%
Percentage 2007
Mercedes-Benz Sprinter Folder email campaign (existing small business customers with old Sprinters, contacted via Mercedes-Benz dealers) marketing
18.000000%
Percentage 2009
Influitive personalized gift ABM campaign (pinatas) marketing
36.000000%
Percentage 2020
Influitive personalized gift campaign marketing
36.000000%
Percentage 2019
McAfee SMB banner campaign Cybersecurity
10.900000%
Percentage 2005
AlphaGraphics Pittsburgh integrated direct mail campaign marketing
46.000000%
Percentage 2011-04
CopyCat AS cross-media direct marketing campaign (Norway) marketing
10.000000%
Percentage 2013
Denny's marketing
2.050000%
Percentage 2009-02
D'Ieteren Volkswagen Division traditional marketing campaign marketing
1.500000%
Percentage 2009
Ford and Lincoln Mercury dealers using Newgen CRM marketing
30.000000%
Percentage 2001
McAfee banner ad campaign marketing
10.900000%
Percentage 2005
American Bible Society web solicitation marketing
16.000000%
Percentage 2009
New World Direct marketing
10.000000%
Percentage 2010
Online advertising marketing
0.020000%
Percentage 2007
Radio advertising marketing
0.010000%
Percentage 2007
Direct mail marketing
2.000000%
Percentage 2007
Direct response TV marketing
0.040000%
Percentage 2007
Magazine advertising marketing
0.200000%
Percentage 2007
Red 5 Studios iPod recruitment campaign marketing
100.000000%
Percentage 2015
Catalogs marketing
4.300000%
Percentage 2012
McAfee banner ad campaign targeting SMBs marketing
10.900000%
Percentage 2005
Best-in-Class companies marketing
9.000000%
Percentage 2010
US mass marketing campaigns marketing
1.000000%
Percentage 2014
Digital advertising campaigns marketing
1.000000%
Percentage 2015
McDonald's SMS Lounge (Germany) marketing
29.000000%
Percentage 2007-2008
2011 UK Census marketing campaign (Bray Leino) marketing
94.000000%
Percentage 2011
CopyCat direct marketing campaign (Xerox Color 1000 Press, clear dry ink, personalized cross media) marketing
10.000000%
Percentage 2012
CopyCat personalized cross-media direct marketing campaign (Xerox Color 1000 Press) marketing
10.000000%
Percentage 2012
Royal National Lifeboat Institution (RNLI) summer campaign marketing
9.280000%
Percentage 2013

US Region

1 stat
American Bible Society catalogue and phone campaigns Non-profit
8.000000%
Percentage 2009

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