Engagement Lift
Statistics & Benchmarks

Verified engagement lift data across 2 regions. Sourced from primary research and validated with evidence grading.

45 data points · 2 regions · Updated 2026-10-02

Compare by Region

Global Region

44 stats
AI-assisted experiments
38.000000%
Percentage 2025
intent-driven content marketing
78.000000%
Percentage 2026
brands using AI content built around human connection marketing
40.000000%
Percentage 2025
organizations investing in embedded generative AI within customer journeys marketing
33.000000%
Percentage 2026
social media posts with location-based hashtags marketing
20.000000%
Percentage 2024
4th of July retail advertising with patriotic themes marketing
34.000000%
Percentage 2024
AI-assisted headlines
68.000000%
Percentage 2025
AI-assisted headlines
8.000000%
Percentage 2025
Non-AI headlines
54.000000%
Percentage 2025
AI-assisted experiments
4.000000%
Percentage 2025
Non-AI headlines
3.000000%
Percentage 2025
Non-AI headline experiments
1.000000%
Percentage 2025
Instagram video content Retail
49.000000%
Percentage 2025
LinkedIn document posts marketing
30.000000%
Percentage 2026
DEIB/ESG sponsorship activations Media
22.000000%
Percentage 2024
IBM Watson and Influential sponsored posts marketing
30.000000%
Percentage 2025
press releases with multimedia elements marketing
77.000000%
Percentage 2025
B2B SaaS brands using multi-channel publishing tools marketing
25.000000%
Percentage 2025
TikTok brands marketing
63.000000%
Percentage 2026
Instagram brands marketing
13.000000%
Percentage 2026
short-form video marketing
40.000000%
Percentage 2025
video lead magnets marketing
40.000000%
Percentage 2025
curiosity gap hooks marketing
83.000000%
Percentage 2025-01
UGC videos vs Facebook ad engagement rates marketing
32.000000%
Percentage Q3 2025
UGC-based ads vs brand-created content marketing
28.000000%
Percentage 2025
LinkedIn posts with structured AI format vs generic brand posts marketing
40.000000%
Percentage 2026
ads including disability representation marketing
18.000000%
Percentage 2025
X (Twitter) posts with 1-2 hashtags marketing
21.000000%
Percentage 2025
X (Twitter) video ads Media
33.000000%
Percentage 2025
Local billboards with community-relevant content marketing
27.000000%
Percentage 2026
Personalized AR experiences vs generic AR experiences marketing
27.000000%
Percentage 2025
luxury hotel rooms landing pages marketing
10.000000%
Percentage 2024
AR experiences marketing
35.000000%
Percentage 2024
Google Ads sitelinks marketing
15.000000%
Percentage 2024
authentic influencer content marketing
23.000000%
Percentage 2024
Microsoft Personalizer
60.000000%
Percentage 2026
Tweets with GIFs marketing
55.000000%
Percentage 2022
Instagram posts with at least one hashtag marketing
13.000000%
Percentage 2021
micro-influencers marketing
60.000000%
Percentage 2021
North American arts and crafts retail giant
25.000000%
Percentage 2022
Instagram posts including another user handle marketing
56.000000%
Percentage 2015
Instagram posts with at least one hashtag marketing
12.600000%
Percentage 2015
Instagram posts with @ mentions marketing
56.000000%
Percentage 2014
Facebook posts marketing
60.000000%
Percentage 2012

EMEA Region

1 stat
UGC video vs brand-produced video Retail
28.000000%
Percentage 2025

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