B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
78%
78% -- engagement lift for intent-driven content (2026)
Intent-driven content generates 78% higher engagement.
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
78%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Content Marketing Institute
Primary
Tier C
https://kreativstreet.com/resources/blog/slow-marketing-strategy-complete-guide/ ↗
Source Article
Why Slow Marketing is the Smartest Move in 2026 and Beyond: Your Complete Guide
The Internet is filled with more digital content than ever before. From brands to personal brands, everyone is creating content to entice their audience. It would be modest to say that AI has added fuel to this. AI has actually blown this up multi-fold. With tools like ChatGPT, Perplexity, Gemini, e…
Original Research
Content Marketing Institute
· Original study ↗
Methodology
Cited to Content Marketing Institute, 2026
Methodology documented
Segmentation
Industrymarketing
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intent-driven content: 78% engagement lift. Source: Content Marketing Institute (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/intent-driven-content-engagement-lift
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<blockquote cite="https://lighthousedata.io/data/intent-driven-content-engagement-lift" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>78%</strong> -- engagement lift for intent-driven content<br><small>Source: Content Marketing Institute (2026) · <a href="https://lighthousedata.io/data/intent-driven-content-engagement-lift" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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