B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
13%
13% -- engagement lift for Instagram posts with at least one hashtag (2021)
Instagram posts with at least one tag/hashtag generate almost 13% more engagement compared to posts without any hashtags.
- Source states 'almost 13% more engagement'
- Original study or methodology is not specified
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
13%
Unit
Percentage
Data Vintage
2021
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
referralmd.com
Primary
Tier C
https://referralmd.com/5-instagram-strategies-to-grow-your-healthcare-practice/ ↗
Source Article
5 Instagram Strategies to Grow Your Healthcare Practice
Instagram is a powerful brand-building tool with more than 1 billion monthly active users globally. This fact shows why the photo-sharing app offers a significant ROI for businesses in every industry. As those of us who use Instagram in our personal lives, we know how easy it is to spend time scroll…
Original Research
referralmd.com
· Original study ↗
Methodology
Cited statistic, original study not named
Methodology documented
Trend Over Time
| Period | Value | Change |
|---|---|---|
| 2015 | 12.6% | |
| 2021 (current) | 13% | +3.2% |
Segmentation
Industrymarketing
Cite this stat
Plain Text
Instagram posts with at least one hashtag: 13% engagement lift. Source: referralmd.com (2021). Via Lighthouse Intelligence -- https://lighthousedata.io/data/hashtag-engagement-lift-13
HTML Embed
<blockquote cite="https://lighthousedata.io/data/hashtag-engagement-lift-13" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>13%</strong> -- engagement lift for Instagram posts with at least one hashtag<br><small>Source: referralmd.com (2021) · <a href="https://lighthousedata.io/data/hashtag-engagement-lift-13" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Related Statistics
Use this data in your work
Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.