B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
40%
40% -- engagement lift for short-form video (2025)
Short-form videos get 40% more engagement than long-form content.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
40%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Sprout Social
Primary
Tier C
https://investornitro.com/blog/future-proof-real-estate-marketing/ ↗
Source Article
Future-Proof Your Marketing: What’s Next for Real Estate Lead Gen - Investor Nitro
As a real estate investor, staying ahead of the competition means finding motivated sellers before they turn to someone else. The digital landscape is evolving fast, and what worked yesterday might not cut it tomorrow. To keep your lead generation engine firing on all cylinders, you need to embrace …
Original Research
Sprout Social
· Original study ↗
Methodology
Cited from Sprout Social 2025 study
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
short-form video: 40% engagement lift. Source: Sprout Social (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/short-form-video-engagement-2025
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<blockquote cite="https://lighthousedata.io/data/short-form-video-engagement-2025" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>40%</strong> -- engagement lift for short-form video<br><small>Source: Sprout Social (2025) · <a href="https://lighthousedata.io/data/short-form-video-engagement-2025" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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