Ecommerce Share Of Retail Sales
Statistics & Benchmarks

Verified ecommerce share of retail sales data across 3 regions. Sourced from primary research and validated with evidence grading.

42 data points · 3 regions · Updated 2026-10-02

Compare by Region

MENA Region

1 stat
12.600000%
Percentage 2026

Global Region

40 stats
10.000000%
Percentage 2025
16.000000%
Percentage 2025
Global e-commerce marketing
24.000000%
Percentage 2026
global retail marketing
21.100000%
Percentage 2026
21.000000%
Percentage 2026
19.600000%
Percentage 2021
8.900000%
Percentage 2024
20.000000%
Percentage Q2 2024
2.000000%
Percentage 2024
18.000000%
Percentage 2020
global retail marketing
17.500000%
Percentage 2021
14.000000%
Percentage 2021
16.100000%
Percentage 2021
20.000000%
Percentage 2021
13.400000%
Percentage 2020
8.100000%
Percentage 2020
6.300000%
Percentage 2020
US retail sector marketing
11.200000%
Percentage Q3 2019
35.000000%
Percentage 2019
E-commerce marketing
15.000000%
Percentage 2019
16.000000%
Percentage 2020
14.100000%
Percentage 2019
16.100000%
Percentage 2020
35.900000%
Percentage 2022
3.000000%
Percentage 2017
5.500000%
Percentage 2017
8.000000%
Percentage 2017
6.700000%
Percentage 2017
Poland marketing
3.000000%
Percentage 2011
Great Britain marketing
10.000000%
Percentage 2011
8.000000%
Percentage 2016
6.000000%
Percentage 2016
global retail marketing
7.300000%
Percentage 2015
40.000000%
Percentage 2012
7.300000%
Percentage Q1 2012
8.400000%
Percentage 2016
10.000000%
Percentage 2013
3.000000%
Percentage 2015
global retail marketing
15.000000%
Percentage 2020

PL Region

1 stat
9.000000%
Percentage 2025

Compare Ecommerce Share Of Retail Sales Across Regions

See how ecommerce share of retail sales benchmarks differ by geography in a single side-by-side view.

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