B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
6%
6% -- ecommerce share of retail sales for Europe e-commerce sector (2016)
E-commerce accounts for 6% of retail sales in Europe according to A.T. Kearney.
Attribution:
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Lighthouse Research Team
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Source verified
Evidence graded
Value
6%
Unit
Percentage
Data Vintage
2016
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
A.T. Kearney
Primary
Tier C
https://www.gra.world/alibaba-to-invest-1-billion-in-e-commerce-startup-lazada ↗
Source Article
Alibaba to Invest $1 Billion in E-Commerce Startup Lazada - GRA
Alibaba to Invest $1 Billion in E-Commerce Startup Lazada
Chinese Internet Alibaba Group Holding Ltd., in its biggest overseas acquisition to date, said Tuesday it would pay about $1 billion for a controlling stake in Singapore e-commerce startup Lazada Group, betting on growth in populous Southeast…
Original Research
A.T. Kearney
· Original study ↗
Methodology
Data from consulting firm A.T. Kearney, cited in WSJ article via GRA
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Europe e-commerce sector: 6% ecommerce share of retail sales. Source: A.T. Kearney (2016). Via Lighthouse Intelligence -- https://lighthousedata.io/data/ecommerce-share-retail-europe-2016
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<blockquote cite="https://lighthousedata.io/data/ecommerce-share-retail-europe-2016" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>6%</strong> -- ecommerce share of retail sales for Europe e-commerce sector<br><small>Source: A.T. Kearney (2016) · <a href="https://lighthousedata.io/data/ecommerce-share-retail-europe-2016" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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