B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
7.3%
7.3% -- ecommerce share of retail sales for US ecommerce sector (Internet Retailer estimate) (Q1 2012)
Internet Retailer estimates that US ecommerce accounted for 7.3% of retail sales in Q1 2012.
- Alternative estimate by Internet Retailer excluding products not typically bought online (e.g., automobiles)
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
7.3%
Unit
Percentage
Data Vintage
Q1 2012
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
35
Freshness
95
Source
Internet Retailer
Primary
Tier C
http://www.ecommercepartners.net/blog/ecommerce-news-increased-smart-phone-usage-google-knowledge-gr… ↗
Source Article
Ecommercepartners.net
Original Research
Internet Retailer
· Original study ↗
Methodology
Internet Retailer's alternative estimate, higher than the 4.9% figure, adjusting for products not purchasable online
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
US ecommerce sector (Internet Retailer estimate): 7.3% ecommerce share of retail sales. Source: Internet Retailer (Q1 2012). Via Lighthouse Intelligence -- https://lighthousedata.io/data/ecommerce-retail-share-ir-estimate-7-3-percent
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<blockquote cite="https://lighthousedata.io/data/ecommerce-retail-share-ir-estimate-7-3-percent" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>7.3%</strong> -- ecommerce share of retail sales for US ecommerce sector (Internet Retailer estimate)<br><small>Source: Internet Retailer (Q1 2012) · <a href="https://lighthousedata.io/data/ecommerce-retail-share-ir-estimate-7-3-percent" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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