Content Marketing Budget Share
Statistics & Benchmarks

Verified content marketing budget share data across 1 regions. Sourced from primary research and validated with evidence grading.

21 data points · 1 regions · Updated 2026-10-02

Compare by Region

Global Region

21 stats
Most effective B2B marketers marketing
39.000000%
Percentage 2023
Average marketing budget marketing
26.000000%
Percentage 2026
UK tech sector companies marketing
33.000000%
Percentage 2026
most effective B2B marketers marketing
39.000000%
Percentage 2025
Very successful companies marketing
79.000000%
Percentage 2025
Marketers marketing
25.000000%
Percentage 2026
B2C content marketers (young/first steps maturity phase) marketing
19.000000%
Percentage 2018
B2C content marketers (adolescent maturity phase) marketing
25.000000%
Percentage 2018
B2C content marketers (sophisticated/mature phase) B2C
33.000000%
Percentage 2018
Businesses marketing
26.000000%
Percentage 2024
Content marketing (share of B2B companies' annual marketing budgets) marketing
23.000000%
Percentage 2024
B2B marketers (annual marketing budgets) marketing
23.000000%
Percentage 2024
B2B marketers marketing
26.000000%
Percentage 2013
Average organization (content marketing) marketing
28.000000%
Percentage 2018
most effective B2B marketers marketing
40.000000%
Percentage 2014
B2C companies marketing
25.000000%
Percentage 2015
B2C companies marketing
32.000000%
Percentage 2016
B2B companies marketing
20.000000%
Percentage 2011
Coca-Cola marketing
20.000000%
Percentage 2013
overall marketing budgets
11.000000%
Percentage 2008
overall marketing budgets
33.000000%
Percentage 2010

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