Nz
Marketing Statistics

Verified marketing benchmarks and data points for Nz. Browse by metric below.

39 data points · 37 metrics · Updated 2026-10-02

Data Points
39
Metrics Tracked
37
Region
Nz

Social Media Platform Usage Rate Facebook

1 stat
Māori rangatahi (Years 7–13)
73.000000%
Percentage 2026

ROI Increase From Influencer Collaborations

1 stat
financial sector in New Zealand markets
25.000000%
Percentage 2025

Laptop Ownership Rate

1 stat
Māori rangatahi (Years 7–13)
64.000000%
Percentage 2026

Desktop Computer Ownership Rate

1 stat
Māori rangatahi (Years 7–13)
32.000000%
Percentage 2026

Negative Sentiment Share

1 stat
Public sentiment on New Zealand government and business institutions
87.000000%
Percentage 2025

Percentage Of Businesses Citing Lack Of Motivation And Other Priorities

1 stat
NZ businesses lacking digital skills
37.000000%
Percentage 2021

Share Of Consumers Drinking No Or Low Alcohol Beverages

1 stat
New Zealand consumers
40.000000%
Percentage 2021

Tv Ad Market Growth Rate

1 stat
NZ television advertising market
7.600000%
Percentage 2010

Share Never Owned Credit Card

1 stat
Gen X and Baby Boomer Kiwis
7.500000%
Percentage 2019

Share Of Parents Often Very Often Checking Websites Visited

2 stats
parents of Māori children (New Zealand)
31.000000%
Percentage 2020
parents of Pacific children (New Zealand)
34.000000%
Percentage 2020

Female Partner Percentage

1 stat
New Zealand accounting firms
12.000000%
Percentage 2019

Share Of Respondents Saying Smartphone Changed Daily Life

1 stat
New Zealand smartphone users
85.000000%
Percentage 2015

Sme Share Of Economy

1 stat
Māori economy (New Zealand)
70.000000%
Percentage 2013

Consumer Panel Sample Size

1 stat
StopPress Ad Impact Awards
4,000
Count 2012

Percentage Of Businesses With Website

1 stat
New Zealand finance and insurance businesses
39.000000%
Percentage 2011

Share Of Internet Users Not Going Past Page One Of Search Results

1 stat
Google Search users
91.000000%
Percentage 2009

Christian Affiliated Population

1 stat
New Zealand population
2,000,000
Count 2006

Share Of Listening

1 stat
Newstalk ZB
12.900000%
Percentage Q3 2008

Breakfast Show Share Of Listening

1 stat
Newstalk ZB (Paul Holmes)
17.600000%
Percentage Q3 2008

Ad Impressions Delivered

1 stat
Ministry of Health flu campaign radio websites
320,000
Count 2010

Youth Share Of Annual Tourist Arrivals

1 stat
New Zealand tourism
25.000000%
Percentage 2011

Average Audience

1 stat
ONE NEWS
680,000
Count 2011

Tv Viewing Growth Rate

1 stat
New Zealanders
20.000000%
Percentage 2010

Audience Share

2 stats
Nightline (MediaWorks)
21.700000%
Percentage 2012
3 News (MediaWorks)
28.100000%
Percentage 2012

Cumulative Program Audience

1 stat
The Block NZ
1,099,400
Count 2012

Program Viewers

1 stat
TV ONE and TV3 (Royal Wedding broadcast)
2,192,000
Count 2011

Gambling Helpline Call Increase

1 stat
Kiwi Lives campaign (New Zealand)
30.000000%
Percentage 2009

Tender Submissions

1 stat
NZ mixed ownership model communications tender
21
Count 2012-01

Weekly Page Impressions

1 stat
NBR online
203,212
Count 2012-02

Myspace Usage Rate

1 stat
New Zealanders
9.000000%
Percentage 2010

Page Impressions

1 stat
New Zealand radio station websites
10,573,203
Count 2011

Switching Growth Rate

1 stat
NZ power company switching (What's My Number campaign)
49.000000%
Percentage 2011

Magazine Readership

1 stat
Taste magazine
165,000
Count Q1 2011

Readership

1 stat
Healthy Food Guide
280,000
Count 2009-12

Daily Unique Browsers Growth Rate

1 stat
Stuff.co.nz
43.000000%
Percentage 2010

Monthly Unique Browsers

1 stat
Stuff.co.nz
2,260,000
Count 2010

Customer Satisfaction Award Wins

1 stat
Jeanswest
3
Count 2016-2020