B
Evidence Grade B
Graded
under review
Safe to Cite
Dated
2,260,000
2,260,000 -- monthly unique browsers for Stuff.co.nz (2010)
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
2,260,000
Unit
Count
Data Vintage
2010
Entity
Geography
NZ
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Fairfax Media
Primary
Tier B
http://www.stoppress.co.nz/blog/2010/04/its-not-just-eyeballs-darling-its-how-much-the-eyeballs-like… ↗
Source Article
StopPress
Original Research
Fairfax Media
· Original study ↗
Methodology
Publisher-reported audience metrics cited by Fairfax Media executive
Methodology documented
Segmentation
IndustryMedia
RegionNZ
RoleAll marketers
Channelmulti-channel
Cite this stat
Plain Text
Stuff.co.nz: 2,260,000 monthly unique browsers. Source: Fairfax Media (2010). Via Lighthouse Intelligence -- https://lighthousedata.io/data/stuff-nz-domestic-users-2010
HTML Embed
<blockquote cite="https://lighthousedata.io/data/stuff-nz-domestic-users-2010" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>2,260,000</strong> -- monthly unique browsers for Stuff.co.nz<br><small>Source: Fairfax Media (2010) · <a href="https://lighthousedata.io/data/stuff-nz-domestic-users-2010" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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