Au
Marketing Statistics

Verified marketing benchmarks and data points for Au. Browse by metric below.

130 data points · 58 metrics · Updated 2026-10-02

Data Points
130
Metrics Tracked
58
Region
Au

Online Advertising Revenue

1 stat
Australian digital advertising market
$12,600,000,000
Currency Usd 2025

Share Using AI For Summarising Information

1 stat
Australian women entrepreneurs
62.000000%
Percentage 2025

Organic Traffic Increase

1 stat
Officeworks
60.000000%
Percentage 2026

Share Of Female Led Businesses Started In Last Five Years

1 stat
Australian female-led small businesses
57.000000%
Percentage 2025

Consumer Social Media Security Concern Rate

1 stat
Australian consumers
58.000000%
Percentage 2021

Checkout Error Prevalence

1 stat
Australia's top ecommerce checkouts
91.000000%
Percentage 2021

Churn Rate After Negative Experience

1 stat
Australian consumers
94.000000%
Percentage 2025

Share Of Consumers Who Never Or Rarely Taste Their Food

1 stat
British consumers
60.000000%
Percentage 2026

Share Of Invoices Paid After Due Date

1 stat
Australia small businesses
4.300000%
Percentage 2026-06

Social Media Usage Rate

1 stat
Australian population
83.000000%
Percentage Q1 2019

Petrol And Auto Spend Change

1 stat
Australian households
7.100000%
Percentage 2024-10

Share Buying New Furniture With Disposable Income

1 stat
Australian at-home adult children
41.000000%
Percentage 2023

Share Of Consumers Experiencing Undisclosed Debit Card Surcharges

1 stat
Australian consumers
66.000000%
Percentage 2024-09

Fan To Member Conversion Rate

1 stat
Sydney Swans fans
4.900000%
Percentage 2021

Event Attendance

1 stat
Northshore Christmas Boat Parade
9,700
Count 2026

Estimated Audience Reach

1 stat
Wedgwood: Artists and Industry exhibition (Townsville)
3,080,000
Count 2025

Editorial Clippings

1 stat
Minjerribah SeaLink Day Pass Experiences (Brisbane Economic Development Agency)
17
Count 2026

Attendance Growth Rate

1 stat
QLD Music Trails – The Outback
54.000000%
Percentage 2025

Share Of Consumers Using AI Platforms For Product Search

1 stat
Australian consumers
48.000000%
Percentage 2026

Share Of All Companies

1 stat
Big Data & Analytics companies in Australia
0.600000%
Percentage 2026-09

Industry Employment

1 stat
Australian clothing and textiles industry
489,000
Count 2025

Share Of Australians Following Afl

1 stat
Australian sports audiences
42.000000%
Percentage 2026

Consumer Sentiment Survey Support

1 stat
Australian public
81.000000%
Percentage 2025

Attendees Valuing Entertainment

1 stat
event attendees
85.000000%
Percentage 2025

Share Planning To Hire New Staff Next Year

1 stat
Australian female founders
35.000000%
Percentage 2025

Company Count

1 stat
Automotive companies in Australia
68,812
Count 2026-09

Ev Owner Awareness Of Nearest Public Ev Charger

1 stat
Australian EV owners
86.000000%
Percentage 2025

Consumers Considering Eating More Plant Based Meals

1 stat
Australian consumers
49.000000%
Percentage 2025

Household Mailbox Reach

1 stat
Tweed Link
40,000
Count 2026

Share Of Local Pack Ranking From Review Signals

1 stat
Google local pack
20.000000%
Percentage 2026

Personal Relevance Uplift

1 stat
People-focused advertising creative
15.000000%
Percentage 2025

Active Promotions Tracked

1 stat
Australian retail promotions market
184
Count 2026

Retail Sales Growth Rate

1 stat
Australian retail sector
3.600000%
Percentage Q1 2025

Crypto Usage Rate Food Beverages

1 stat
Australian consumers
14.000000%
Percentage 2026-01

Marketing Automation Investment Priority

1 stat
Australian marketers
58.000000%
Percentage 2025

Weekly Audience Reach

1 stat
Regional Media Connect (regional Victoria network)
1,200,000
Count 2026

Bvod Viewers Audience Size

1 stat
Australia BVOD (Catch Up TV / connected TV)
8,600,000
Count 2025

Digital Subscription Revenue Growth

1 stat
Nine Publishing digital subscription revenue
15.000000%
Percentage 2026

Revenue Growth Rate

1 stat
Coles 360
10.000000%
Percentage FY2026

Share Using Social To Research Appliances Electrical Equipment

1 stat
Australian consumers
48.000000%
Percentage 2018

SEO Adoption Rate

1 stat
Australia's top 100 fastest growing startup companies
42.000000%
Percentage 2009

Potential Audience Reach

3 stats
The Sunday Mail Transurban Bridge to Brisbane 2023 campaign
34,000,000
Count 2023
La Boite Theatre
24,300,000
Count 2024
Queensland Reconciliation Awards (Shine Lawyers campaign)
1,580,000
Count 2024

National Interstate Media Clips

1 stat
La Boite Theatre
196
Count 2024

Earned Media Clips

1 stat
La Boite Theatre
497
Count 2024

Domestic Visitor Share

1 stat
Tangalooma Beach
84.000000%
Percentage 2024

Export Marketing Grant Reimbursement Rate

1 stat
EMDG (Export Market Development Grant)
50.000000%
Percentage 2024

Cultural Tourism Visitors

1 stat
Regional NSW cultural tourism sector
5,800,000
Count 2023

Smartphone Shopping Usage Rate

1 stat
holiday season shoppers
67.000000%
Percentage 2024

Loyalty Program Membership Rate

1 stat
Australian consumers
84.000000%
Percentage 2024

Baby Boomer Population

1 stat
Australia Baby Boomers
5,600,000
Count 2024

Percentage Of Customers Reading Return Policy Before Purchase

1 stat
Australian online shoppers
76.000000%
Percentage 2024

Engagement Rate

1 stat
@hartnettmedia (Instagram car influencer, Australia)
80.720000%
Percentage 2024

ROI Walking Infrastructure

1 stat
Walking interventions
13
Multiple 2024

Purchase Deterrence Rate

1 stat
South Australian consumers
69.000000%
Percentage 2022

Survey Respondents

1 stat
Audience Outlook Monitor dashboard
8,000
Count 2021-07

Online Course Participation Rate

1 stat
past arts attendees (Australia)
21.000000%
Percentage 2021-03

Consumer Support Rate

1 stat
Australian consumers / SVOD services
60.000000%
Percentage 2021

Customer Satisfaction Rate Grocery Stores

1 stat
Australian consumers
82.000000%
Percentage 2021