Mena
Marketing Statistics

Verified marketing benchmarks and data points for Mena. Browse by metric below.

44 data points · 43 metrics · Updated 2026-10-02

Data Points
44
Metrics Tracked
43
Region
Mena

Organic Traffic Increase Rate

1 stat
businesses using programmatic SEO
55.000000%
Percentage 2025

Global Advertising Agency Rank

1 stat
TBWA\RAAD
69
Rank 2026

Consumer Preference Content Over Ads

1 stat
online purchasers
70.000000%
Percentage 2025

Share Trying New Things From Ramadan Content

1 stat
Ramadan content users
81.000000%
Percentage 2026

Share Planning Social Media Shopping

1 stat
UAE & KSA consumers
61.000000%
Percentage 2025

Ecommerce Share Of Retail Sales

1 stat
UAE retail sector
12.600000%
Percentage 2026

Customer Retention Rate

1 stat
UAE ecommerce brands with 30-day post-Eid retention sequence
45.000000%
Percentage 2025

Korean Content Viewership Share

1 stat
Viu MENA
40.000000%
Percentage 2024-11

Share Of Users Searching Brands On Social Media

1 stat
UAE social media users
52.100000%
Percentage 2024

Organic Traffic Growth

1 stat
FinanAds Campaign for Dubai Private Bank
40.000000%
Percentage 2025

Share Willing To Substitute An In Flight Extra For Fast Reliable On Board Wi Fi

1 stat
UAE travellers
75.000000%
Percentage 2026

Global Svod Subscriber Share

1 stat
Netflix and HBO Max (combined, hypothetical post-merger)
43.000000%
Percentage 2025

Daily Active Usage Rate

2 stats
Instagram users aged 18–24 (Jordan)
88.500000%
Percentage 2026-01
Facebook users aged 55–64 (Jordan)
92.300000%
Percentage 2026-01

Campaign Video Views

1 stat
Spinneys Riyadh launch campaign
128,000
Count 2026

Video Completion Rate

1 stat
McDonald's Saudi Arabia (Jujutsu Kaisen campaign)
100.000000%
Percentage 2025

Cost Per Lead

1 stat
Luxury Real Estate Segment in Dubai
$150
Currency Usd 2025

Retailer Count

1 stat
Dubai Design District (d3)
40
Count 2026

Influencer Recommendation Purchase Rate

1 stat
Saudi Arabia consumers
25.000000%
Percentage 2025

Government Cybersecurity Outlay

1 stat
UAE government
$2,000,000,000
Currency Usd 2026

Share Of Game Companies Headquartered In Dubai

1 stat
MENA game companies
67.000000%
Percentage 2025

Agreements Signed Count

1 stat
Saudi Franchise Expo
340
Count 2025

Mobile Purchase Share

1 stat
UAE consumers
67.000000%
Percentage 2025

Net Promoter Score Benchmark

1 stat
Packaged Food and Beverage (UAE)
35
Score 2026-08

Market Share

1 stat
Dubai real estate tech market (UAE)
45.000000%
Percentage 2025

Nps Monthly Change

1 stat
Qatar NPS benchmark
0
Score 2026-08

Conversion Rate Lift

1 stat
Online fragrance listings (professional vs basic photography)
45.000000%
Percentage 2025

IOS Market Share

1 stat
UAE smartphone users
40.000000%
Percentage 2025

Mobile Internet Penetration

1 stat
UAE mobile internet users
96.000000%
Percentage 2025

Smartphone Penetration Rate

1 stat
UAE
96.000000%
Percentage 2025

Live Shopping Checkout Rate

1 stat
Facebook and Instagram Live Shopping via Sprii
60.000000%
Percentage 2025

Shopping App Installs Growth

1 stat
Saudi Arabia shopping apps
67.000000%
Percentage 2024

Mobile Abandonment Rate

1 stat
Mobile web users
53.000000%
Percentage 2024

Market Share Rule Based Models

1 stat
Saudi Arabia Generative AI Market (software type segment)
28.000000%
Percentage 2024

Visitor Return Intent Rate

1 stat
VisionPlus EXPO 2022
85.000000%
Percentage 2022

Twitter Engagement Rate

1 stat
غَيلان بدر السيّاب (@galsayab1)
0.452823%
Percentage 2022

Ev Purchase Consideration Rate

1 stat
Saudi Arabia non-EV-owning driving license holders
44.000000%
Percentage 2019-02

Bank Brand Valuation

1 stat
Emirates NBD
$4,040,000,000
Currency Usd 2018

Average Revenue Per User

1 stat
Meta
$32
Currency Usd 2020

Tv Series Produced

1 stat
Arab production houses (Egypt, Jordan, Kuwait, Lebanon, Syria, UAE)
67
Count 2017

Mobile Commerce Comfort Rate

1 stat
UAE mobile users
37.000000%
Percentage 2012

Mobile Penetration Rate

1 stat
Lebanon mobile market
35.000000%
Percentage 2008

Passenger Share Of Middle East Originated Traffic

1 stat
Saudi Arabia, UAE and Qatar aviation markets
53.000000%
Percentage 2013

Number Of Listings

1 stat
Saudi Arabia IPO market
12
Count Q1 2025