Lead Conversion Rate
Statistics & Benchmarks

Verified lead conversion rate data across 1 regions. Sourced from primary research and validated with evidence grading.

53 data points · 1 regions · Updated 2026-10-02

Compare by Region

Global Region

53 stats
Organic search (SEO, B2B) marketing
2.700000%
Percentage 2025
Social media (B2B) B2B
1.500000%
Percentage 2025
Paid search (B2B) marketing
3.200000%
Percentage 2025
Real estate referral/organic content leads marketing
14.000000%
Percentage 2025
B2B SaaS paid traffic marketing
26.000000%
Percentage 2026
Grupo Mavesa Retail
30.000000%
Percentage 2025
email marketing leads marketing
2.580000%
Percentage 2023
Blossom Flower Delivery marketing
6.720000%
Percentage 2025
documented website redesign case study B2B
2.300000%
Percentage 2026
SaaS companies marketing
3.000000%
Percentage 2026
File It.tax LinkedIn campaign
22.000000%
Percentage 2026
real estate industry marketing
0.400000%
Percentage 2025
healthcare sector marketing
6.000000%
Percentage 2025
Top-performing B2B sales teams marketing
10.000000%
Percentage 2026
HVAC marketing
3.100000%
Percentage 2026
Legal services marketing
7.400000%
Percentage 2026
Referral channel (B2B) marketing
2.900000%
Percentage 2025
interactive video forms marketing
9.000000%
Percentage 2025
UK property lead generation campaigns marketing
12.000000%
Percentage 2025
Outsourced sales development teams (B2B) marketing
40.000000%
Percentage 2025
cold outreach marketing
1.000000%
Percentage 2025
B2C markets marketing
1.000000%
Percentage 2025
AutoTrader marketing
15.000000%
Percentage 2026
legal services industry marketing
2.600000%
Percentage 2025
law firm using predictive analytics and chatbots marketing
10.000000%
Percentage 2025
FSBO real estate leads marketing
31.000000%
Percentage 2026
Shared lead platforms (Angi/HomeAdvisor) marketing
20.000000%
Percentage 2026
Internal Network franchise leads (referrals, existing franchisees, proactive outreach) marketing
18.900000%
Percentage 2025
Generic Internet franchise leads marketing
0.900000%
Percentage 2025
US med spas marketing
20.000000%
Percentage 2025
B2B e-commerce marketing
1.800000%
Percentage 2026
B2C sectors marketing
2.100000%
Percentage 2026
B2B prospects acquired through digital inbound channels marketing
14.600000%
Percentage 2026
B2B leads acquired via cold outreach/cold contact marketing
1.700000%
Percentage 2026
B2B SaaS organic search traffic marketing
51.000000%
Percentage 2026
Top-performing law firms (with structured intake processes) marketing
35.000000%
Percentage 2026
EasyStaff affiliate program (SaaS/HR/fintech vertical) marketing
55.000000%
Percentage 2026
Unidragon's wheel of fortune pop-up marketing
11.770000%
Percentage 2025-07
Stephens University October leads (journalism course) marketing
24.050000%
Percentage 2021
Hero Karizma 3D configurator powered by Metadome.ai marketing
7.530000%
Percentage 2023
SEM leads marketing
2.700000%
Percentage 2023
social media ads leads marketing
2.740000%
Percentage 2023
PPC leads marketing
2.350000%
Percentage 2023
top 10% of B2B performers
11.700000%
Percentage 2026
conversion rate from Facebook cold traffic
40.000000%
Percentage 2026
US auto dealerships (email leads in CRM) marketing
7.700000%
Percentage 2010
Hoff
57.000000%
Percentage 2023
B2B average
13.000000%
Percentage 2023
SaaS and software
7.000000%
Percentage 2023
SaaS companies using forms
2.400000%
Percentage 2023
Ford marketing
15.400000%
Percentage 2013
US Bank marketing
4.900000%
Percentage 2016
Digital marketers (top-performing lead converters) marketing
25.000000%
Percentage 2017

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