B
Evidence Grade B
Graded
accuracy verified by the review judge
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Recent
6.72%
6.72% -- lead conversion rate for Blossom Flower Delivery (2025)
Blossom Flower Delivery achieved a 6.72% lead conversion rate using Maestra's gamified lead capture form.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
6.72%
Unit
Percentage
Data Vintage
2025
Entity
Sample Size
17,879
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Score breakdown
Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Sources (2)
Maestra
Primary
Tier A
https://maestra.io/blog/cases/blossom-flower-gamified-lead-form ↗
Source Article
Blossom Flower Delivery Doubles Lead Generation with Maestra’s Gamified Form
Blossom Flower Delivery Doubles Lead Generation with Maestra’s Gamified Form
Challenges
The standard “10% off first purchase” lead capture form yields flat results, with many visitors leaving the website without providing their email addresses.
Solutions
Implemented Maestra’s gamified lead form, whi…
Also cited by
2026-09-24
Original Research
Maestra
· Original study ↗
Methodology
Out of 17,879 visitors who encountered the pop-up, 1,202 were eager to share their emails for a chance to receive a surprise gift box.
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Blossom Flower Delivery: 6.72% lead conversion rate. Source: Maestra (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/blossom-flower-lead-conversion-rate
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<blockquote cite="https://lighthousedata.io/data/blossom-flower-lead-conversion-rate" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>6.72%</strong> -- lead conversion rate for Blossom Flower Delivery<br><small>Source: Maestra (2025) · <a href="https://lighthousedata.io/data/blossom-flower-lead-conversion-rate" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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