Client Retention Rate
Statistics & Benchmarks

Verified client retention rate data across 2 regions. Sourced from primary research and validated with evidence grading.

70 data points · 2 regions · Updated 2026-10-02

Compare by Region

UK Region

1 stat
98.000000%
Percentage 2025

Global Region

59 stats
94.000000%
Percentage 2023
Heroes of Digital marketing
98.000000%
Percentage 2026
WPP Media Media
16.000000%
Percentage 2025
99.300000%
Percentage 2026
70.000000%
Percentage 2026
97.000000%
Percentage 2025
BCD Travel marketing
98.000000%
Percentage 2026
SEO Dogs marketing
98.000000%
Percentage 2026
gFour Marketing marketing
99.000000%
Percentage 2025
gFour Marketing Construction
99.000000%
Percentage 2026
84.000000%
Percentage 2025
99.300000%
Percentage 2026
WPP Media marketing
43.000000%
Percentage 2026
Maven Clinic marketing
98.000000%
Percentage 2025
Bloom Intelligence marketing
99.300000%
Percentage 2025
Advyzon marketing
94.000000%
Percentage 2025
AppVault marketing
91.000000%
Percentage 2025
93.000000%
Percentage Q2 2026
94.000000%
Percentage 2026
68.000000%
Percentage 2026
99.000000%
Percentage 2026
HawkSEM clients marketing
98.000000%
Percentage 2026
deFacto Global marketing
90.000000%
Percentage 2025
96.000000%
Percentage 2026
96.000000%
Percentage 2026
84.000000%
Percentage 2026
75.000000%
Percentage 2026
Afiniti clients marketing
100.000000%
Percentage 2025
100.000000%
Percentage 2025
100.000000%
Percentage 2025
90.000000%
Percentage 2026
94.000000%
Percentage 2026
DCBL marketing
98.000000%
Percentage 2026
98.000000%
Percentage 2025-06
95.000000%
Percentage 2025
89.000000%
Percentage 2025
33.000000%
Percentage 2025
82.000000%
Percentage 2024
Jack Morton London marketing
100.000000%
Percentage 2023
80.000000%
Percentage 2023
75.000000%
Percentage 2024
95.000000%
Percentage 2023
74.000000%
Percentage 2023
94.000000%
Percentage 2026
90.000000%
Percentage 2026
95.000000%
Percentage 2025
95.000000%
Percentage 2026
CoreAxis marketing
98.000000%
Percentage 2022
98.000000%
Percentage 2021-02
92.000000%
Percentage 2022
86.000000%
Percentage 2022
BCD Travel marketing
95.000000%
Percentage 2018
95.000000%
Percentage 2024
80.000000%
Percentage 2024
70.000000%
Percentage 2023
89.000000%
Percentage 2023
95.000000%
Percentage 2023
94.000000%
Percentage 2023

Compare Client Retention Rate Across Regions

See how client retention rate benchmarks differ by geography in a single side-by-side view.

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