B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
15%
15% -- sms click through rate for Rally Corp nonprofit SMS campaigns (2025)
Rally Corp guarantees a minimum click rate of 15% on qualifying nonprofit SMS campaigns or credits the account.
- Applies to qualifying campaigns as part of a vendor performance guarantee
Attribution:
View source
Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
15%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Rally Corp
Primary
Tier B
https://www.rallycorp.com/texting-service-for-nonprofits ↗
Source Article
Texting Service for Nonprofits | Mass & Group SMS | Rally Corp
Full-Service Text Messaging Partner
15%+ Click Rates — Guaranteed or We Credit Your Account
Rally Corp is a full-service texting service for nonprofits that handles everything—from setup and compliance to campaign strategy and optimization. We're your partner in mobile engagement, not just another p…
Original Research
Rally Corp
· Original study ↗
Methodology
Vendor guarantee: at least 15% of recipients click links in qualifying campaigns, or account credit issued
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Rally Corp nonprofit SMS campaigns: 15% sms click through rate. Source: Rally Corp (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/rally-corp-sms-click-rate-guarantee
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<blockquote cite="https://lighthousedata.io/data/rally-corp-sms-click-rate-guarantee" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>15%</strong> -- sms click through rate for Rally Corp nonprofit SMS campaigns<br><small>Source: Rally Corp (2025) · <a href="https://lighthousedata.io/data/rally-corp-sms-click-rate-guarantee" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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