B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Dated

2.6%

2.6% -- digital ad revenue growth rate for The New York Times (Q2 2011)

Q2 2011  · The New York Times Company

The New York Times Company's digital advertising revenues rose by 2.6% in Q2 2011.

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Attribution: The New York Times Company View source
Lighthouse Research Team
Last verified:  ·  How we verify data →
Source verified Evidence graded
Value
2.6%
Unit
Percentage
Data Vintage
Q2 2011
Entity
The New York Times
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
The New York Times Company Primary Tier B
http://www.editorsweblog.org/2011/07/22/the-new-york-timess-second-quarter-results-show-the-growing-… ↗
Confidence: 53/100 Vintage: Q2 2011 Channel: Common Crawl
Source Article
Editors Weblog - The New York Times's second-quarter results show the growing significance of digital subscriptions
Original Research
The New York Times Company · Original study ↗

Company earnings report (Q2 2011). Year-over-year growth in digital advertising revenues, partially offsetting print ad decline.

Methodology documented
Period Value Change
Q2 2011 (current) 2.6%
Q2 2026 20.7% +696.2%
Industrymarketing
Plain Text
The New York Times: 2.6% digital ad revenue growth rate. Source: The New York Times Company (Q2 2011). Via Lighthouse Intelligence -- https://lighthousedata.io/data/nyt-digital-ad-revenue-growth-q2-2011
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<blockquote cite="https://lighthousedata.io/data/nyt-digital-ad-revenue-growth-q2-2011" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>2.6%</strong> -- digital ad revenue growth rate for The New York Times<br><small>Source: The New York Times Company (Q2 2011) · <a href="https://lighthousedata.io/data/nyt-digital-ad-revenue-growth-q2-2011" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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