C
Evidence Grade C
Use with Hedging
Dated
11
11 — mobile day7 retention for iOS_social_media_rewarded_video (2021)
Source:
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Curated by Aaron Agius
· Founder, Louder Online
Last verified:
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Source verified
Evidence graded
Value
11
Unit
Data Vintage
2021
Entity
Study Type
Unknown
Geography
LATAM_iOS
Trend
Decreasing
Evidence Quality
C
Moderate quality evidence
Useful directional data with some methodological gaps. Treat as indicative rather than definitive — corroborate before citing in formal research.
Source
AppsFlyer/Adjust Mobile Reports
Primary
Tier B
https://www.appsflyer.com/resources/reports/ ↗
Trend Over Time
| Period | Value | Change |
|---|---|---|
| 2021 (current) | 12 | |
| 2021 (current) | 29 | +133.3% |
| 2021 (current) | 33 | +16.8% |
| 2021 (current) | 11 | -67.7% |
| 2021 (current) | 11 | +0.6% |
| 2021 (current) | 22 | +103.7% |
| 2022 | 27 | +20.8% |
| 2022 | 29 | +7.2% |
| 2022 | 19 | -32.2% |
| 2022 | 31 | +59.9% |
| 2022 | 9 | -72.0% |
| 2022 | 33 | +280.8% |
| 2022 | 27 | -19.4% |
| 2023 | 15 | -44.3% |
| 2023 | 29 | +95.8% |
| 2023 | 19 | -33.1% |
| 2023 | 30 | +56.9% |
| 2023 | 32 | +4.5% |
| 2023 | 8 | -75.0% |
| 2023 | 23 | +183.3% |
| 2024 | 20 | -11.2% |
| 2024 | 34 | +69.3% |
| 2024 | 9 | -74.0% |
| 2024 | 9 | -3.8% |
| 2024 | 21 | +149.2% |
| 2024 | 11 | -48.3% |
| 2024 | 19 | +77.3% |
Segmentation
RegionLATAM_iOS
Cite this stat
Suggested hedging: According to limited, single-source data, based on claims without stated methodology...
Plain Text
iOS_social_media_rewarded_video: 11 mobile day7 retention. Source: AppsFlyer/Adjust Mobile Reports (2021). Via Lighthouse Research Data — https://lighthousedata.io/data/mobile-day7-retention-ios-social-media-rewarded-video-2021
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<blockquote cite="https://lighthousedata.io/data/mobile-day7-retention-ios-social-media-rewarded-video-2021" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>11</strong> — mobile day7 retention for iOS_social_media_rewarded_video<br><small>Source: AppsFlyer/Adjust Mobile Reports (2021) · <a href="https://lighthousedata.io/data/mobile-day7-retention-ios-social-media-rewarded-video-2021" target="_blank" rel="noopener">Lighthouse Data</a></small></blockquote>
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