C
Evidence Grade C
Use with Hedging
Aging
17
17 — mobile day7 retention for mobile_web_utilities_push_notification (2024)
Source:
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Curated by Aaron Agius
· Founder, Louder Online
Last verified:
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Source verified
Evidence graded
Value
17
Unit
Data Vintage
2024
Entity
Study Type
Unknown
Geography
AU
Trend
Increasing
Evidence Quality
C
Moderate quality evidence
Useful directional data with some methodological gaps. Treat as indicative rather than definitive — corroborate before citing in formal research.
Source
AppsFlyer/Adjust Mobile Reports
Primary
Tier B
https://www.appsflyer.com/resources/reports/ ↗
Trend Over Time
| Period | Value | Change |
|---|---|---|
| 2021 | 9 | |
| 2021 | 14 | +61.6% |
| 2021 | 12 | -12.8% |
| 2021 | 7 | -45.9% |
| 2021 | 9 | +41.1% |
| 2021 | 12 | +23.1% |
| 2022 | 4 | -64.2% |
| 2022 | 6 | +36.6% |
| 2022 | 13 | +137.2% |
| 2022 | 10 | -26.2% |
| 2022 | 4 | -57.4% |
| 2022 | 4 | -7.8% |
| 2023 | 13 | +237.0% |
| 2023 | 4 | -69.9% |
| 2023 | 7 | +71.1% |
| 2023 | 9 | +34.7% |
| 2023 | 4 | -59.8% |
| 2023 | 8 | +126.6% |
| 2023 | 15 | +75.7% |
| 2024 (current) | 9 | -36.2% |
| 2024 (current) | 17 | +85.8% |
| 2024 (current) | 6 | -62.7% |
| 2024 (current) | 11 | +65.1% |
| 2024 (current) | 9 | -15.7% |
| 2024 (current) | 9 | -4.6% |
| 2024 (current) | 11 | +25.9% |
Segmentation
RegionAU
Channelmobile_web
Cite this stat
Suggested hedging: According to limited, single-source data, based on claims without stated methodology...
Plain Text
mobile_web_utilities_push_notification: 17 mobile day7 retention. Source: AppsFlyer/Adjust Mobile Reports (2024). Via Lighthouse Research Data — https://lighthousedata.io/data/mobile-day7-retention-mobile-web-utilities-push-notification-2024
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<blockquote cite="https://lighthousedata.io/data/mobile-day7-retention-mobile-web-utilities-push-notification-2024" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>17</strong> — mobile day7 retention for mobile_web_utilities_push_notification<br><small>Source: AppsFlyer/Adjust Mobile Reports (2024) · <a href="https://lighthousedata.io/data/mobile-day7-retention-mobile-web-utilities-push-notification-2024" target="_blank" rel="noopener">Lighthouse Data</a></small></blockquote>
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