B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
60%
60% -- content marketing strategy adoption rate for Polish companies (firms in Poland) (2023)
60% of surveyed companies in Poland declared having implemented a content marketing strategy in 2023.
- Self-reported survey data
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
60%
Unit
Percentage
Data Vintage
2023
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Stowarzyszenie Content Marketing Polska
Primary
Tier A
https://contentmarketingpolska.pl/category/wydarzenia/ ↗
Source Article
Wydarzenia | Stowarzyszenie Content Marketing Polska
utworzone przez Katarzyna Sowicka | 22 września 2023 | Aktualności, Wydarzenia
Trzecie badanie kondycji rynku content marketingu w Polsce 2023 diagnozuje rosnącą dynamikę i potencjał tego sektora. 60% firm deklaruje, że wdrożyło strategię contentmarketingową, ale jednocześnie 57% przyznaje, że nie m…
Original Research
Stowarzyszenie Content Marketing Polska
· Original study ↗
Methodology
Self-reported adoption from the Third Study of the State of the Content Marketing Market in Poland 2023 (Trzecie badanie kondycji rynku content marketingu w Polsce 2023) conducted by the Content Marketing Polska Association.
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Polish companies (firms in Poland): 60% content marketing strategy adoption rate. Source: Stowarzyszenie Content Marketing Polska (2023). Via Lighthouse Intelligence -- https://lighthousedata.io/data/content-marketing-strategy-adoption-poland-2023
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<blockquote cite="https://lighthousedata.io/data/content-marketing-strategy-adoption-poland-2023" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>60%</strong> -- content marketing strategy adoption rate for Polish companies (firms in Poland)<br><small>Source: Stowarzyszenie Content Marketing Polska (2023) · <a href="https://lighthousedata.io/data/content-marketing-strategy-adoption-poland-2023" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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