B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
86%
86% -- cpm increase for Baby.Ru (2021)
Baby.Ru achieved an average 86% jump in CPM after implementing Mobfox Autopilot.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
86%
Unit
Percentage
Data Vintage
2021
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
MobFox
Primary
Tier A
https://www.mobfox.com/case-studies/babyru/ ↗
Source Article
EXPLORE
“We couldn’t be more pleased with Mobfox. They always offer
quick support in Russian and have created customized monetization
solutions for our business. Once we started using their Autopilot, we
experienced a huge increase in CPM and fill rate as a result.”
Dmitry Martynov, Traffic Management Direc…
Original Research
MobFox
· Original study ↗
Methodology
Platform case study reporting average CPM uplift after adopting Mobfox Autopilot
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Baby.Ru: 86% cpm increase. Source: MobFox (2021). Via Lighthouse Intelligence -- https://lighthousedata.io/data/babyru-cpm-jump-mobfox
HTML Embed
<blockquote cite="https://lighthousedata.io/data/babyru-cpm-jump-mobfox" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>86%</strong> -- cpm increase for Baby.Ru<br><small>Source: MobFox (2021) · <a href="https://lighthousedata.io/data/babyru-cpm-jump-mobfox" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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