B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
11x
11x -- average return on ad spend for retail affiliate programs (2025)
Retail affiliate programs deliver an average 11:1 return on ad spend.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
11x
Unit
Ratio
Data Vintage
2025
Entity
Geography
Australia
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
90
Citation Chain
90
Independence
30
Methodology
45
Freshness
94
Source
Performance Marketing Association
Primary
Tier A
https://www.shopify.com/au/blog/affiliate-marketing-statistics?country=au&lang=en ↗
Source Article
Affiliate Marketing Statistics You Can't Ignore in 2025 - Shopify - Shopify Australia
Affiliate marketing is a type of partnership where influencers promote products and services in exchange for a commission. This tactic provides a flexible and cost-effective alternative to traditional, pay-up-front marketing strategies. It can help ecommerce businesses cut customer acquisition costs…
Original Research
Performance Marketing Association
· Original study ↗
Methodology
According to the Performance Marketing Association’s 2025 Industry Study
Segmentation
IndustryRetail
RegionAustralia
Channelaffiliate
Cite this stat
Plain Text
retail affiliate programs: 11x average return on ad spend. Source: Performance Marketing Association (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/average-return-on-ad-spend-retail-affiliate-programs-2025
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<blockquote cite="https://lighthousedata.io/data/average-return-on-ad-spend-retail-affiliate-programs-2025" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>11x</strong> -- average return on ad spend for retail affiliate programs<br><small>Source: Performance Marketing Association (2025) · <a href="https://lighthousedata.io/data/average-return-on-ad-spend-retail-affiliate-programs-2025" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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