B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
19%
19% -- digital ad revenue growth rate for growth rate of digital advertising revenue in the United States (H1 2016)
Digital advertising revenues in the United States grew by 19% in H1 2016 compared to H1 2015.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
19%
Unit
Percentage
Data Vintage
H1 2016
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
50
Citation Chain
20
Independence
30
Methodology
45
Freshness
86
Source
IAB
Primary
Tier A
https://www.frenchweb.fr/google-amazon-isabelle-hervouet-insiders/264600?utm_source=dlvr.it&utm_medi… ↗
Source Article
Google + Amazon + Isabelle Hervouet = INSIDERS
Google + Amazon + Isabelle Hervouet = INSIDERS
- Abus de position dominante : Google poursuit son bras de fer avec l'Union européenne.
- Pour la 5ème fois, Amazon est l'enseigne préférée des Français.
- Le chiffre du jour : hausse de 19% des revenus de la publicité digitale aux États-Unis au premier…
Original Research
IAB
· Original study ↗
Methodology
Comparison to H1 2015
Methodology documented
Segmentation
Channelcommon_crawl
Cite this stat
Plain Text
growth rate of digital advertising revenue in the United States: 19% digital ad revenue growth rate. Source: IAB (H1 2016). Via Lighthouse Intelligence -- https://lighthousedata.io/data/us-digital-ad-revenue-growth-h1-2016
HTML Embed
<blockquote cite="https://lighthousedata.io/data/us-digital-ad-revenue-growth-h1-2016" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>19%</strong> -- digital ad revenue growth rate for growth rate of digital advertising revenue in the United States<br><small>Source: IAB (H1 2016) · <a href="https://lighthousedata.io/data/us-digital-ad-revenue-growth-h1-2016" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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