B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Aging

4x

4x -- average return on ad spend for Retail industry (2024)

2024  · amazongrowthlab.com

According to a WordStream report cited in the article, the retail industry often sees an average Return on Ad Spend (ROAS) of 4:1.

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Attribution: amazongrowthlab.com View source
Lighthouse Research Team
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Source verified Evidence graded
Value
4x
Unit
Ratio
Data Vintage
2024
Entity
Retail industry
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

66/100 confidence

Single source - not yet corroborated

Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
amazongrowthlab.com Primary Tier C
https://www.amazongrowthlab.com/blogs/roas-calculation ↗
Confidence: 48/100 Vintage: 2024 Channel: Common Crawl
Source Article
ROAS Calculation Simplified
Original Research
amazongrowthlab.com · Original study ↗

Cited from a WordStream report.

Methodology documented
Industrymarketing
Plain Text
Retail industry: 4x average return on ad spend. Source: amazongrowthlab.com (2024). Via Lighthouse Intelligence -- https://lighthousedata.io/data/retail-industry-average-roas
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<blockquote cite="https://lighthousedata.io/data/retail-industry-average-roas" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>4x</strong> -- average return on ad spend for Retail industry<br><small>Source: amazongrowthlab.com (2024) · <a href="https://lighthousedata.io/data/retail-industry-average-roas" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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