B
Evidence Grade B
Graded
under review
Safe to Cite
Current
80%
80% -- brand recall rate for promotional products recipients (2026)
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
80%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
thewaterdepot.com
Primary
Tier C
https://thewaterdepot.com/branded-water-bottles-are-a-cost-effective/ ↗
Source Article
Why Branded Water Bottles Are a Cost-Effective Marketing Tool
In a world where marketing messages constantly compete for attention, bottled water branding has quietly emerged as a smart and affordable solution. Unlike traditional advertising, branded water bottles offer a unique combination of utility and visibility. Every sip a person takes is an opportunity …
Original Research
thewaterdepot.com
· Original study ↗
Methodology
Vendor blog citing unnamed 'industry studies' on promotional product recall
Methodology documented
Trend Over Time
| Period | Value | Change |
|---|---|---|
| 2024 | 85% | |
| 2026 (current) | 80% | -5.9% |
Segmentation
Industrymarketing
Cite this stat
Plain Text
promotional products recipients: 80% brand recall rate. Source: thewaterdepot.com (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/promotional-products-brand-recall-80pct
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<blockquote cite="https://lighthousedata.io/data/promotional-products-brand-recall-80pct" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>80%</strong> -- brand recall rate for promotional products recipients<br><small>Source: thewaterdepot.com (2026) · <a href="https://lighthousedata.io/data/promotional-products-brand-recall-80pct" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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