B Evidence Grade B Graded under review Safe to Cite Dated

72%

72% -- win rate for Pods shared internally 3-7 times (2022)

2022  · SendTrumpet

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Attribution: SendTrumpet View source
Lighthouse Research Team
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Source verified Evidence graded
Value
72%
Unit
Percentage
Data Vintage
2022
Entity
Pods shared internally 3-7 times
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

68/100 confidence
Extraction
95
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
SendTrumpet Primary Tier A
https://www.sendtrumpet.com/blog-posts/the-share-to-close-ratio-how-internal-sharing-predicts-deal-s… ↗
Confidence: 57/100 Vintage: 2022 Channel: Deep Crawl
Source Article
The share-to-close ratio: How internal sharing predicts deal success | trumpet
Key takeaways: - Pods shared internally just 1–2 times see a 52% win rate, a 1.8x lift over deals that aren’t shared. - When a Pod is shared 3–7 times, win rates climb to 72%, a 2.5x increase. - Internal sharing signals real buying momentum, champions are building consensus, surfacing blockers, and …
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Original Research
SendTrumpet · Original study ↗

Compared to deals that weren’t shared at all

Industrymarketing
Plain Text
Pods shared internally 3-7 times: 72% win rate. Source: SendTrumpet (2022). Via Lighthouse Intelligence -- https://lighthousedata.io/data/pods-shared-3-7-times-win-rate
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<blockquote cite="https://lighthousedata.io/data/pods-shared-3-7-times-win-rate" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>72%</strong> -- win rate for Pods shared internally 3-7 times<br><small>Source: SendTrumpet (2022) · <a href="https://lighthousedata.io/data/pods-shared-3-7-times-win-rate" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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