B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
19%
19% -- win rate for cold outbound B2B opportunities (2025)
Cold outbound opportunities had a win rate of 19% in Champify's benchmark analysis.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
19%
Unit
Percentage
Data Vintage
2025
Entity
Sample Size
7,000
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
60
Independence
30
Methodology
45
Freshness
95
Source
Champify
Primary
Tier B
https://www.champify.io/resources/the-impact-of-tracking-job-changes-value-report ↗
Source Article
Buyer Intent Signals vs. Firmographic Data: What Predicts a Deal
Disclosure: This article is published by Datamagnet. Vendor claims are self-reported unless otherwise noted.
Buyer Intent Signals vs. Firmographic Data: What Actually Predicts a Deal
Your CRM says an account is a perfect fit: right headcount, right industry, right tech stack. So why isn't it closing…
Original Research
Champify
· Original study ↗
Methodology
Champify analysis of over 7,000 opportunities
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
cold outbound B2B opportunities: 19% win rate. Source: Champify (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/cold-outbound-win-rate-2025
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<blockquote cite="https://lighthousedata.io/data/cold-outbound-win-rate-2025" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>19%</strong> -- win rate for cold outbound B2B opportunities<br><small>Source: Champify (2025) · <a href="https://lighthousedata.io/data/cold-outbound-win-rate-2025" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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