B Evidence Grade B Trusted with Context Current

62%

62% — open rate for emails on mobile devices (2026)

2026  · Unknown  · backlinko.com

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Source: backlinko.com View source
Curated by Aaron Agius  · Founder, Louder Online
Last verified:  ·  How we verify data →
Source verified Evidence graded
Value
62%
Unit
Percentage
Data Vintage
2026
Entity
emails on mobile devices
Study Type
Unknown
Geography
Global
Trend
Stable
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

54/100 confidence
Extraction
75
Source Trust
0
Citation Chain
60
Independence
1
Methodology
50
Freshness
95
backlinko.com Primary Tier B
https://backlinko.com/email-marketing-stats ↗
Confidence: 27/100 Vintage: 2026
Source Article
Backlinko readers get access for 14 days. 55+ tools. - Do keyword research - Audit your local listings - Perform competitor analyses - Manage social media accounts - And much more! Newsletter Sign Up Backlinko readers get access for 14 days. 55+ tools. Chapter 1 Subject Line & Open Rate Statistics &…
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Original Research
Mailchimp · Original study ↗
RegionGlobal RoleAll marketers Channelemail
Plain Text
emails on mobile devices: 62% open rate. Source: backlinko.com (2026). Via Lighthouse Research Data — https://lighthousedata.io/data/mobile-email-open-rate-2026
HTML Embed
<blockquote cite="https://lighthousedata.io/data/mobile-email-open-rate-2026" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>62%</strong> — open rate for emails on mobile devices<br><small>Source: backlinko.com (2026) · <a href="https://lighthousedata.io/data/mobile-email-open-rate-2026" target="_blank" rel="noopener">Lighthouse Data</a></small></blockquote>
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