B
Evidence Grade B
Verified
accuracy verified by the review judge
Safe to Cite
Dated
96%
96% -- mobile ad spend growth rate for Denmark (2013)
Investments in mobile advertising jumped 96% in Denmark in 2013.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
96%
Unit
Percentage
Data Vintage
2013
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Score breakdown
Extraction
75
Source Trust
95
Citation Chain
90
Independence
30
Methodology
45
Freshness
95
Sources (4)
Danske Medier (IAB Denmark) and Deloitte
Primary
Tier B
http://www.emarketer.com/Article.aspx?R=1010860 ↗
Source Article
Mobile Ad Spend Nearly Doubles in Denmark
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Original Research
Danske Medier (IAB Denmark) and Deloitte
· Original study ↗
Methodology
According to an April 2014 report from Danske Medier (IAB Denmark) and Deloitte
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Denmark: 96% mobile ad spend growth rate. Source: Danske Medier (IAB Denmark) and Deloitte (2013). Via Lighthouse Intelligence -- https://lighthousedata.io/data/mobile-ad-spend-doubling-denmark
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<blockquote cite="https://lighthousedata.io/data/mobile-ad-spend-doubling-denmark" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>96%</strong> -- mobile ad spend growth rate for Denmark<br><small>Source: Danske Medier (IAB Denmark) and Deloitte (2013) · <a href="https://lighthousedata.io/data/mobile-ad-spend-doubling-denmark" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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