B
Evidence Grade B
Verified
accuracy verified by the review judge
Safe to Cite
Dated
91.7%
91.7% -- mobile internet ad spend growth rate for worldwide (2014)
Worldwide mobile internet ad spending was expected to grow by 91.7% in 2014 over 2013.
- Forecast/projection by eMarketer
Attribution:
View source
Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
91.7%
Unit
Percentage
Data Vintage
2014
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
95
Citation Chain
90
Independence
30
Methodology
45
Freshness
95
Source
eMarketer
Primary
Tier A
https://www.emarketer.com/Article/Will-Measuring-Mobile-Ad-ROI-Ever-Easier/1011263 ↗
Source Article
Will Measuring Mobile Ad ROI Ever Get Easier?
Original Research
eMarketer
· Original study ↗
Methodology
Source: eMarketer
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
worldwide: 91.7% mobile internet ad spend growth rate. Source: eMarketer (2014). Via Lighthouse Intelligence -- https://lighthousedata.io/data/mobile_ad_spend_growth_2014
HTML Embed
<blockquote cite="https://lighthousedata.io/data/mobile_ad_spend_growth_2014" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>91.7%</strong> -- mobile internet ad spend growth rate for worldwide<br><small>Source: eMarketer (2014) · <a href="https://lighthousedata.io/data/mobile_ad_spend_growth_2014" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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