B Evidence Grade B Graded under review Safe to Cite Dated

25%

25% -- social media response rate for MKB-ers (2013)

Name: Social Media Response Rate Statistics
Creator: Lighthouse Intelligence
Published: 2026-07-17

2013 · Ipsos

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Attribution: Ipsos View source

Lighthouse Research Team

Last verified: 2026-07-17 · How we verify data →

Source verified Evidence graded

Value

25%

Unit

Percentage

Data Vintage

2013

Entity

MKB-ers

Evidence Quality

Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Score breakdown

Extraction

Source Trust

Citation Chain

Independence

Methodology

Freshness

Source

Ipsos Primary Tier A

https://www.frankwatching.com/archive/2014/02/11/hoe-goed-het-mkb-online-en-telefonisch-bereikbaar/ ↗

Confidence: 24/100 Vintage: 2013 Channel: Cc Extraction

Source Article

Hoe goed is het MKB online en telefonisch bereikbaar?

Hoe goed is het MKB online en telefonisch bereikbaar? Goede communicatie met klanten is belangrijk voor iedere ondernemer. In samenwerking met KPN heeft onderzoeksbureau Ipsos de bereikbaarheid van het MKB onderzocht. De ‘Goed bereikbaar-scan’ is uitgevoerd onder 28.000 MKB-ers met 1 tot 50 werkneme…

Original Research

Ipsos · Original study ↗

Methodology

Ipsos BereikbaarheidsBarometer

Methodology documented

Segmentation

Channelcommon_crawl

Cite this stat

Plain Text

MKB-ers: 25% social media response rate. Source: Ipsos (2013). Via Lighthouse Intelligence -- https://lighthousedata.io/data/mkb-social-media-response-rate-2013

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<blockquote cite="https://lighthousedata.io/data/mkb-social-media-response-rate-2013" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>25%</strong> -- social media response rate for MKB-ers<br><small>Source: Ipsos (2013) · <a href="https://lighthousedata.io/data/mkb-social-media-response-rate-2013" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>

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