B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
8%
8% -- advertising growth rate for ITV (April 2023)
ITV stated that its advertising revenue/demand was up 8 percent in April 2019.
- Included the Easter holiday
Attribution:
View source
Lighthouse Research Team
Last verified:
·
How we verify data →
Source verified
Evidence graded
Value
8%
Unit
Percentage
Data Vintage
April 2023
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
50
Citation Chain
90
Independence
30
Methodology
45
Freshness
67
Source
ITV
Primary
Tier A
https://brandequity.economictimes.indiatimes.com/news/research/advertising/weak-ad-demand-uk-broadca… ↗
Source Article
Weak ad demand: UK broadcaster ITV's first-quarter revenue drops
- Advertising
- 1 min read
Weak ad demand: UK broadcaster ITV's first-quarter revenue drops
The company reported revenue of 743 million pounds ($971 million)
British broadcaster ITV reported a 4 percent drop in first-quarter revenue on Wednesday due to weaker advertising demand caused by the late ti…
Original Research
ITV
· Original study ↗
Methodology
Company earnings report
Methodology documented
Segmentation
Channelrss_feed
Cite this stat
Plain Text
ITV: 8% advertising growth rate. Source: ITV (April 2023). Via Lighthouse Intelligence -- https://lighthousedata.io/data/itv-advertising-growth-april-2023
HTML Embed
<blockquote cite="https://lighthousedata.io/data/itv-advertising-growth-april-2023" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>8%</strong> -- advertising growth rate for ITV<br><small>Source: ITV (April 2023) · <a href="https://lighthousedata.io/data/itv-advertising-growth-april-2023" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Related Statistics
Use this data in your work
Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.