B
Evidence Grade B
Graded
under review
Safe to Cite
Recent
32%
32% -- cost per click change for Hestan Meta ads (2025)
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
32%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Pilothouse Digital
Primary
Tier B
https://www.pilothouse.co/clients-success/hestan-case-study ↗
Source Article
Hestan Case Study | Pilothouse Digital
Cooking Up Success: How Pilothouse and Hestan's Strategy Ignited a 78% Net Sales Surge and 139% Increase in Orders
Inside Hestan’s Digital Marketing Transformation: A Case Study in eCommerce Growth
Hestan's a leading cookware brand renowned for its commitment to quality and innovation. Specializing …
Original Research
Pilothouse Digital
· Original study ↗
Methodology
Agency case study, year-over-year CPC decline
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Hestan Meta ads: 32% cost per click change. Source: Pilothouse Digital (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/hestan-meta-cpc-decline-32
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<blockquote cite="https://lighthousedata.io/data/hestan-meta-cpc-decline-32" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>32%</strong> -- cost per click change for Hestan Meta ads<br><small>Source: Pilothouse Digital (2025) · <a href="https://lighthousedata.io/data/hestan-meta-cpc-decline-32" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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