C
Evidence Grade C
Graded
accuracy verified by the review judge
Use with Hedging
Dated
28.26%
28.26% -- email open rate for emails without emoji in subject lines (2023)
Emails without emojis in their subject lines achieved an average open rate of 28.26%, compared to 26.42% for subject lines containing emojis.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
28.26%
Unit
Percentage
Data Vintage
2023
Entity
Evidence Quality
C
Moderate quality evidence
Useful directional data with some methodological gaps. Treat as indicative rather than definitive -- corroborate before citing in formal research.
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Sources (2)
GetResponse
Primary
Tier B
https://blog.getresponse.com/email-subject-lines-specific-short.html ↗
Source Article
3 Hair-Raising Content Marketing Stories to Read This Week
Also cited by
blog.getresponse.com
https://blog.getresponse.com/email-subject-lines-specific-short.html
2026-08-18
Original Research
GetResponse
· Original study ↗
Methodology
Source: GetResponse study
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Suggested hedging: According to limited, single-source data, based on claims without stated methodology, with unverified sample sizes...
Plain Text
emails without emoji in subject lines: 28.26% email open rate. Source: GetResponse (2023). Via Lighthouse Intelligence -- https://lighthousedata.io/data/email-open-rates-no-emoji-subject-lines
HTML Embed
<blockquote cite="https://lighthousedata.io/data/email-open-rates-no-emoji-subject-lines" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>28.26%</strong> -- email open rate for emails without emoji in subject lines<br><small>Source: GetResponse (2023) · <a href="https://lighthousedata.io/data/email-open-rates-no-emoji-subject-lines" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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