B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
74%
74% -- email open rate for Joe & The Juice loyalty program (2026)
Joe & The Juice achieved a 74% open rate on loyalty offers powered by Rokt mParticle.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
74%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
30
Freshness
95
Sources (5)
Rokt
Primary
Tier C
https://www.rokt.com/fr/case-studies/how-joe-the-juice-grows-its-loyalty-program-with-real-time-data… ↗
Source Article
How Joe & The Juice grows its loyalty program with real-time data insights from Rokt mParticle
The challenge
Joe & The Juice was focused on driving customers to adopt their loyalty app. Analysis uncovered that once customers began using the loyalty app, their store frequency increased by 2.4x, and spending increased by 2.7x. To increase app acquisition, penetration, and engagement, the team w…
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2026-08-18
Original Research
Rokt
· Original study ↗
Segmentation
Industrymarketing
Cite this stat
Plain Text
Joe & The Juice loyalty program: 74% email open rate. Source: Rokt (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/joe-the-juice-loyalty-offer-open-rate
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<blockquote cite="https://lighthousedata.io/data/joe-the-juice-loyalty-offer-open-rate" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>74%</strong> -- email open rate for Joe & The Juice loyalty program<br><small>Source: Rokt (2026) · <a href="https://lighthousedata.io/data/joe-the-juice-loyalty-offer-open-rate" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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