B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
28%
28% -- email open rate for emails sent to prospects (2025)
In a B2B SaaS SME case study, the baseline email open rate for a post-download lead nurturing sequence targeting Operations Directors was 28%.
- Example case study baseline before sequence optimization
- Specific to post-download sequence targeting Operations Directors
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
28%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
50
Citation Chain
90
Independence
30
Methodology
45
Freshness
83
Source
monsieurlead.io
Primary
Tier A
https://www.monsieurlead.io/blog/lead-nurturing ↗
Source Article
Comment réussir sa stratégie de lead nurturing en 2025 ?
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Découvrez comment réussir votre stratégie de lead nurturing en 2025 grâce à des méthodes éprouvées pour générer des leads qualifiés, renforcer la relation client et transformer vos prospects en clients fidèles.
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Original Research
monsieurlead.io
· Original study ↗
Methodology
Context: PME SaaS B2B, pre-nurturing sequence
Methodology documented
Segmentation
Channelcommon_crawl
Cite this stat
Plain Text
emails sent to prospects: 28% email open rate. Source: monsieurlead.io (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/email-open-rate-before-nurturing
HTML Embed
<blockquote cite="https://lighthousedata.io/data/email-open-rate-before-nurturing" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>28%</strong> -- email open rate for emails sent to prospects<br><small>Source: monsieurlead.io (2025) · <a href="https://lighthousedata.io/data/email-open-rate-before-nurturing" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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