B
Evidence Grade B
Graded
under review
Safe to Cite
Current
85%
85% -- email open rate for DealsDirect subscribers (2026)
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
85%
Unit
Percentage
Data Vintage
2026
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
50
Citation Chain
20
Independence
30
Methodology
45
Freshness
86
Source
DealsDirect
Primary
Tier A
https://www.retailbiz.com.au/online-retailing/dealsdirect-launches-online-grocery-store/ ↗
Source Article
DealsDirect launches online grocery store - retailbiz
By Aimee Chanthadavong
Coles and Woolworths better get ready to put on their game faces as a new online grocery channel enters the market.
While group buying company CatchOfTheDay first announced that it was going to launch an online grocery store after it sealed an $80 million investment deal, Deal…
Original Research
DealsDirect
· Original study ↗
Methodology
Company announcement at Retail Conference of CeBIT 2011
Methodology documented
Segmentation
Channelcommon_crawl
Cite this stat
Plain Text
DealsDirect subscribers: 85% email open rate. Source: DealsDirect (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/dealsdirect-launches-online-grocery-store
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<blockquote cite="https://lighthousedata.io/data/dealsdirect-launches-online-grocery-store" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>85%</strong> -- email open rate for DealsDirect subscribers<br><small>Source: DealsDirect (2026) · <a href="https://lighthousedata.io/data/dealsdirect-launches-online-grocery-store" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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