B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
72%
72% -- dealership service retention rate for US customers with vehicles 2 years old or newer returning to the selling dealership for service (2023)
According to a Cox Automotive study, 72% of customers with vehicles 2 years old or newer returned to the selling dealership for service two years prior to 2025 (2023).
Attribution:
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Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
72%
Unit
Percentage
Data Vintage
2023
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Cox Automotive
Primary
Tier C
https://www.tvi-mp3.com/blog/5-ways-to-increase-fixed-ops-market-share/ ↗
Source Article
5 Ways to Increase Fixed Ops Market Share
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Original Research
Cox Automotive
· Original study ↗
Methodology
Prior-period comparison figure (two years before the 2025 Cox Automotive study, i.e., 2023), cited secondhand by TVI MarketPro3 blog
Methodology documented
Trend Over Time
| Period | Value | Change |
|---|---|---|
| 2023 (current) | 72% | |
| 2025 | 54% | -25.0% |
Segmentation
Industrymarketing
Cite this stat
Plain Text
US customers with vehicles 2 years old or newer returning to the selling dealership for service: 72% dealership service retention rate. Source: Cox Automotive (2023). Via Lighthouse Intelligence -- https://lighthousedata.io/data/cox-dealership-service-retention-2023
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<blockquote cite="https://lighthousedata.io/data/cox-dealership-service-retention-2023" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>72%</strong> -- dealership service retention rate for US customers with vehicles 2 years old or newer returning to the selling dealership for service<br><small>Source: Cox Automotive (2023) · <a href="https://lighthousedata.io/data/cox-dealership-service-retention-2023" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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