B
Evidence Grade B
Graded
under review
Safe to Cite
Recent
80%
80% -- channel adoption rate for brands in partnerships/affiliate channel (2025)
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
80%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
SYYCO
Primary
Tier C
https://syyco.co.uk/services/launch-an-affiliate-programme/ ↗
Source Article
Launch an Affiliate Programme - SYYCO - UK Affiliate & Partnership Management Agency
Launch An Affiliate Programme
80% of your competitors are active in the partnerships channel
Launching an affiliate program can transform your business. It will give you access to a channel that’s worth an estimated $13 billion globally, that’s growing at 7% annually in the UK.
At SYYCO, we have yea…
Original Research
SYYCO
· Original study ↗
Methodology
Agency claim on competitor adoption of partnerships channel
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
brands in partnerships/affiliate channel: 80% channel adoption rate. Source: SYYCO (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/competitors-partnerships-channel-80pct
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<blockquote cite="https://lighthousedata.io/data/competitors-partnerships-channel-80pct" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>80%</strong> -- channel adoption rate for brands in partnerships/affiliate channel<br><small>Source: SYYCO (2025) · <a href="https://lighthousedata.io/data/competitors-partnerships-channel-80pct" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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