B Evidence Grade B Graded under review Safe to Cite Aging

75%

75% -- brand recall rate for print advertising (2024)

2024  · Canada Post

Cite this stat Share How we verify
Attribution: Canada Post View source
Lighthouse Research Team
Last verified:  ·  How we verify data →
Source verified Evidence graded
Value
75%
Unit
Percentage
Data Vintage
2024
Entity
print advertising
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
75
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Canada Post Primary Tier B
https://jcwcreative.com/how-to-maximize-the-lifespan-impact-of-your-content/ ↗
Confidence: 53/100 Vintage: 2024 Channel: Deep Crawl
Source Article
How to Maximize the Lifespan & Impact of Your Content - JCW Creative
We’ve all heard the saying “the Internet is forever,” but is it still true? On some levels, yes. But on the levels critical to your business’s marketing strategy—no. Though your content will technically live online forever, in the marketing world, it’s digitally dead once it no longer gains engageme…
Original Research
Canada Post · Original study ↗

Canada Post study

Methodology documented
Industrymarketing
Plain Text
print advertising: 75% brand recall rate. Source: Canada Post (2024). Via Lighthouse Intelligence -- https://lighthousedata.io/data/canada-post-print-brand-recall-75-percent
HTML Embed
<blockquote cite="https://lighthousedata.io/data/canada-post-print-brand-recall-75-percent" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>75%</strong> -- brand recall rate for print advertising<br><small>Source: Canada Post (2024) · <a href="https://lighthousedata.io/data/canada-post-print-brand-recall-75-percent" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
Share
Share on X Share on LinkedIn

Use this data in your work

Copy the citation, embed the widget, or explore thousands more verified marketing statistics -- all free.

Copy citation Explore similar stats →