B
Evidence Grade B
Graded
under review
Safe to Cite
Recent
$150
$150 -- customer acquisition cost for Social media channel (2025)
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
$150
Unit
Currency Usd
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
aorborc.com
Primary
Tier C
https://www.aorborc.com/10-zoho-crm-kpis-to-track-sales-growth/ ↗
Source Article
10 Zoho CRM KPIs to Track Sales Growth
Want to boost your sales with data? Start tracking these 10 essential Zoho CRM KPIs:
- Conversion Rates: Measure how well leads turn into customers.
- Average Deal Size (ADS): Understand revenue per deal and identify upselling opportunities.
- Customer Lifetime Value (CLV): Gauge total revenue from …
Original Research
aorborc.com
· Original study ↗
Methodology
Presented as average CAC benchmark in a channel comparison table; original source not named.
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Social media channel: $150 customer acquisition cost. Source: aorborc.com (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/cac-social-media
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<blockquote cite="https://lighthousedata.io/data/cac-social-media" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>$150</strong> -- customer acquisition cost for Social media channel<br><small>Source: aorborc.com (2025) · <a href="https://lighthousedata.io/data/cac-social-media" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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