B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Current
59%
59% -- email open rate for Billboard Insider daily email newsletter (2026-03)
Billboard Insider's daily email newsletter has a 59% open rate.
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
59%
Unit
Percentage
Data Vintage
2026-03
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
95
Source Trust
50
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
Billboard Insider
Primary
Tier A
http://billboardinsider.com/press-kit/ ↗
Source Article
Media Kit
To advertise on Billboard Insider contact [email protected] or call Dave Westburg at 206-910-1283.
History. Billboard Insider was started by Dave Westburg and John Weller in July 2015 to provide a free daily source of news and analysis on the out of home advertising industry. In Marc…
Original Research
Billboard Insider
· Original study ↗
Methodology
Industry benchmark is 30%
Methodology documented
Segmentation
Industrymarketing
Cite this stat
Plain Text
Billboard Insider daily email newsletter: 59% email open rate. Source: Billboard Insider (2026-03). Via Lighthouse Intelligence -- https://lighthousedata.io/data/billboard-insider-email-open-rate-2026
HTML Embed
<blockquote cite="https://lighthousedata.io/data/billboard-insider-email-open-rate-2026" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>59%</strong> -- email open rate for Billboard Insider daily email newsletter<br><small>Source: Billboard Insider (2026-03) · <a href="https://lighthousedata.io/data/billboard-insider-email-open-rate-2026" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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