C
Evidence Grade C
Graded
under review
Use with Hedging
Current
$141
$141 -- customer acquisition cost for marketing agency sector (2026)
Attribution:
View source
Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
$141
Unit
Currency Usd
Data Vintage
2026
Entity
Evidence Quality
C
Moderate quality evidence
Useful directional data with some methodological gaps. Treat as indicative rather than definitive -- corroborate before citing in formal research.
Score breakdown
Extraction
95
Source Trust
60
Citation Chain
90
Independence
30
Methodology
45
Freshness
86
Sources (2)
Agency Analytics
Primary
Tier A
https://agencyanalytics.com/blog/client-acquisition-costs?utm_source=twitter&utm_medium=social&utm_c… ↗
Source Article
Optimizing Client Acquisition Costs for Agency Growth
Client acquisition cost is the total expense incurred to acquire a new client, including marketing and sales expenditures. Lowering this cost increases agency profits and growth. This article includes strategies to optimize customer acquisition costs, covering aspects like advertising, targeting, an…
Also cited by
2026-09-18
Original Research
Agency Analytics
· Original study ↗
Methodology
Based on a recent study
Methodology documented
Segmentation
Channelcommon_crawl
Cite this stat
Suggested hedging: According to limited, single-source data, based on claims without stated methodology, with unverified sample sizes...
Plain Text
marketing agency sector: $141 customer acquisition cost. Source: Agency Analytics (2026). Via Lighthouse Intelligence -- https://lighthousedata.io/data/average-customer-acquisition-cost-marketing-agency
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<blockquote cite="https://lighthousedata.io/data/average-customer-acquisition-cost-marketing-agency" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>$141</strong> -- customer acquisition cost for marketing agency sector<br><small>Source: Agency Analytics (2026) · <a href="https://lighthousedata.io/data/average-customer-acquisition-cost-marketing-agency" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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