B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Dated

4.1%

4.1% -- marketing budget share for automotive manufacturers (2000-2004)

Name: Marketing Budget Share Statistics
Creator: Lighthouse Intelligence
Published: 2026-09-24

2000-2004 · n=180 · Santiago Solutions Group

Automotive manufacturers in the study allocated 4.1% of their marketing budget to Hispanic marketing.

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Attribution: Santiago Solutions Group View source

Lighthouse Research Team

Last verified: 2026-09-24 · How we verify data →

Source verified Evidence graded

Value

4.1%

Unit

Percentage

Data Vintage

2000-2004

Entity

automotive manufacturers

Sample Size

180

Evidence Quality

Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Score breakdown

Extraction

Source Trust

Citation Chain

Independence

Methodology

Freshness

Source

Santiago Solutions Group Primary Tier A

http://santiagosolutionsgroup.com/translating-hispanic-marketing-into-shareholder-value-2/ ↗

Confidence: 57/100 Vintage: 2000-2004 Channel: Common Crawl

Source Article

Translating Hispanic Marketing into Shareholder Value

Original Research

Santiago Solutions Group · Original study ↗

Methodology

Fourth-highest industry allocation to Hispanic marketing

Methodology documented

Segmentation

Industrymarketing

Cite this stat

Plain Text

automotive manufacturers: 4.1% marketing budget share. Source: Santiago Solutions Group (2000-2004). Via Lighthouse Intelligence -- https://lighthousedata.io/data/automotive-hispanic-marketing-budget-share

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<blockquote cite="https://lighthousedata.io/data/automotive-hispanic-marketing-budget-share" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>4.1%</strong> -- marketing budget share for automotive manufacturers<br><small>Source: Santiago Solutions Group (2000-2004) · <a href="https://lighthousedata.io/data/automotive-hispanic-marketing-budget-share" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>

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