B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Recent
34.5%
34.5% -- click through rate decrease for Google AI Overviews (2025)
Research indicates that Google AI Overviews have decreased click-through rates by 34.5%.
- Original research study not named in source text
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
34.5%
Unit
Percentage
Data Vintage
2025
Entity
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
Source
olivetreemarketing.com.au
Primary
Tier C
https://olivetreemarketing.com.au/google-ai-mode-australia/ ↗
Source Article
Google AI Mode Australia: Either Cited or You Don't Exist
Quick Overview: Google AI Mode Australia Just Launched, Here’s 5 Things You Shouldn’t Miss
- Google AI Mode is now live in Australia as a dedicated search tab. Unlike AI Overviews, which appear above blue links, AI Mode offers complete conversational experiences where follow-up questions build on pr…
Original Research
olivetreemarketing.com.au
· Original study ↗
Methodology
Cited research on AI Overviews' impact on organic CTR; original study not named in source
Methodology documented
Trend Over Time
| Period | Value | Change |
|---|---|---|
| 2025 (current) | 34.5% | |
| 2026 | 58% | +68.1% |
Segmentation
Industrymarketing
Cite this stat
Plain Text
Google AI Overviews: 34.5% click through rate decrease. Source: olivetreemarketing.com.au (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/ai-overviews-ctr-decrease-34-5
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<blockquote cite="https://lighthousedata.io/data/ai-overviews-ctr-decrease-34-5" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>34.5%</strong> -- click through rate decrease for Google AI Overviews<br><small>Source: olivetreemarketing.com.au (2025) · <a href="https://lighthousedata.io/data/ai-overviews-ctr-decrease-34-5" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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