B
Evidence Grade B
Graded
under review
Safe to Cite
Dated
43%
43% -- repeat purchase rate for Winky Lux Dream Gelée priming moisturizer (2022)
Attribution:
View source
Lighthouse Research Team
Last verified:
·
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Source verified
Evidence graded
Value
43%
Unit
Percentage
Data Vintage
2022
Entity
Geography
US
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
50
Citation Chain
90
Independence
30
Methodology
30
Freshness
94
Source
Glossy
Primary
Tier B
https://www.glossy.co/beauty/winky-lux-is-the-latest-makeup-company-to-venture-into-skin-care/?utm_c… ↗
Source Article
Winky Lux is the latest makeup company to venture into skin care
Launching skin care has become a natural step makeup companies are taking to drive sales and relevance in the ongoing pandemic. On Friday, millennial color cosmetics brand Winky Lux becomes the latest to make a play for the category, joining recent entrants like Fenty, Morphe and Cover FX.
Winky Lux…
Original Research
Glossy
· Original study ↗
Segmentation
IndustryBeauty
RegionUS
Cite this stat
Plain Text
Winky Lux Dream Gelée priming moisturizer: 43% repeat purchase rate. Source: Glossy (2022). Via Lighthouse Intelligence -- https://lighthousedata.io/data/winky-lux-repeat-purchase-rate
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<blockquote cite="https://lighthousedata.io/data/winky-lux-repeat-purchase-rate" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>43%</strong> -- repeat purchase rate for Winky Lux Dream Gelée priming moisturizer<br><small>Source: Glossy (2022) · <a href="https://lighthousedata.io/data/winky-lux-repeat-purchase-rate" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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