B
Evidence Grade B
Graded
accuracy verified by the review judge
Safe to Cite
Dated
93%
93% -- video marketing importance rate for companies using video marketing (2021)
93% of companies that use video marketing stated that video is a crucial component of their strategy.
Attribution:
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Lighthouse Research Team
Last verified:
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Source verified
Evidence graded
Value
93%
Unit
Percentage
Data Vintage
2021
Entity
Geography
Global
Evidence Quality
B
Strong, reliable evidence
Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.
Single source - not yet corroborated
Score breakdown
Extraction
75
Source Trust
60
Citation Chain
60
Independence
30
Methodology
45
Freshness
95
Source
Wyzowl
Primary
Tier B
https://printway.io/en/blogs/top-ecommerce-ads ↗
Source Article
Top 6 eCommerce Ads To Drive Your Sale Effectively
New Seller Handbook
Table of Contents▼
As soon as there is a firm and sales, several types of advertising begin to arise. Advertising appears in conventional forms such as word of mouth, signs, newspapers, and magazines when the media has not grown significantly.
Forms of e-commerce advertising are …
Original Research
Wyzowl
· Original study ↗
Methodology
State of Video Marketing Survey 2021
Methodology documented
Segmentation
IndustryRetail
RegionGlobal
RoleAll marketers
Channelvideo
Cite this stat
Plain Text
companies using video marketing: 93% video marketing importance rate. Source: Wyzowl (2021). Via Lighthouse Intelligence -- https://lighthousedata.io/data/video-critical-strategy-component-2021
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<blockquote cite="https://lighthousedata.io/data/video-critical-strategy-component-2021" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>93%</strong> -- video marketing importance rate for companies using video marketing<br><small>Source: Wyzowl (2021) · <a href="https://lighthousedata.io/data/video-critical-strategy-component-2021" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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