B Evidence Grade B Graded accuracy verified by the review judge Safe to Cite Recent

82%

82% -- marketing automation adoption rate for UK mid-market companies (50-250 employees) (2025)

2025  · omnimarketing.agency

82% of UK mid-market companies (50–250 employees) employ marketing automation.

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Attribution: omnimarketing.agency View source
Lighthouse Research Team
Last verified:  ·  How we verify data →
Source verified Evidence graded
Value
82%
Unit
Percentage
Data Vintage
2025
Entity
UK mid-market companies (50-250 employees)
B
Strong, reliable evidence

Sourced from a well-regarded research firm or industry leader with transparent methodology and a reasonably large sample.

61/100 confidence

Single source - not yet corroborated

Extraction
50
Source Trust
60
Citation Chain
20
Independence
30
Methodology
45
Freshness
95
omnimarketing.agency Primary Tier C
https://omnimarketing.agency/boutique-accounting-firm-marketing-small-size-premium-service/ ↗
Confidence: 48/100 Vintage: 2025 Channel: Deep Crawl
Source Article
Boutique Accounting Firm Marketing: AI for Premium Service
Unlocking Premium Service: AI in Boutique Accounting Table of Contents - Unlocking Premium Service: AI in Boutique Accounting - Debunking Misconceptions: AI and Small Firm Marketing - Automating Success: Steps for Integrating AI - Learning from Mistakes: Common Pitfalls in AI Adoption - The AI Edge:…
Original Research
omnimarketing.agency · Original study ↗

Blog-cited industry figure presented under 'AI-Driven Marketing Automation for UK Accountants in 2025'; original study not attributed; agency blog lists Fixyr and RightWorks among general sources.

Methodology documented
Industrymarketing
Plain Text
UK mid-market companies (50-250 employees): 82% marketing automation adoption rate. Source: omnimarketing.agency (2025). Via Lighthouse Intelligence -- https://lighthousedata.io/data/uk-mid-market-marketing-automation-adoption
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<blockquote cite="https://lighthousedata.io/data/uk-mid-market-marketing-automation-adoption" style="border-left:3px solid #2563eb;padding:12px 16px;margin:16px 0;font-family:system-ui,sans-serif;background:#f0f4ff;"><strong>82%</strong> -- marketing automation adoption rate for UK mid-market companies (50-250 employees)<br><small>Source: omnimarketing.agency (2025) · <a href="https://lighthousedata.io/data/uk-mid-market-marketing-automation-adoption" target="_blank" rel="noopener">Lighthouse Intelligence</a></small></blockquote>
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